How are trails selected for being featured in Google Earth?

The exact method for determining if a trail is selected for Google Earth is a carefully guarded secret by Wikiloc (in order to prevent abuse and artificially tweaking trails). It's a combination of a minimum  TrailRank, whether the trail is in an area with few other trails, favourited by other users and also the level of activity of its author among other factors.

In general, to get your trails selected for Google Earth, the same recommendations apply as to increase the  TrailRank of your trails.
When you edit one of your trails, it is automatically re-considered to be featured on Google Earth. If your trails are selected, you'll get an email stating so.
Like the order of the list of routes in Wikiloc, the routes shown in Google Earth do so by order of TrailRank. The higher the Trailrank of your route, the higher your route will appear, and above other routes with a lower Trailrank.

The routes you upload to wikiloc.com can take up to a week before appearing in Google Earth. You can download Google Earth from  here.

You can read the post on the official Google blog.

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